Tag Archives: custom home models

Home Tour: The Belmont model at Fairvue Plantation

The Belmont model at Fairvue Plantation is designed with a sense of transitional elegance in mind. The home is light and fresh with high contrasting wall coverings and fabrics.  Throughout this model, visitors can find playful patterns and textures, which add to the contemporary feel of the space.

This model welcomes family and friends with a foyer that showcases an infinity floor detail.  To the left of the foyer, large beams float over the formal Dining Room with warm up lighting. This creates a wonderful place to dine.

Overall, the Belmont is a fresh, livable floor plan with modern details that meet today’s living expectations.

We talked with ARH Senior Designer, Colleen Roach, to learn more about this model home, her design creativity and the challenges that go into designing a model with an out-of-state team.

What did you enjoy most about this particular project?

I love the spirit of Nashville! It is a great city with a fun vibe and an incredible music scene. When a city has a strong identity like Nashville, it is fun to create design features that showcase that character. We had custom instruments made and used them as wall art. They are a great memory point and make the Bonus Room an enjoyable destination.

Bonus Room Flooring-Dwellings Carpet

What is one of your design secrets/ tricks that you used in this project?

It can be a challenge to give an identity to a guest room. Because of this, I incorporated popping colorful accents in the secondary bedrooms. By adding a touch of color, these spaces come alive and are memorable to potential homeowners.

Bedroom Wall Paint- Sherwin-Williams Agreeable Gray

What is your favorite element in the space from this project?

 I love the symmetry of the details in the foyer. We designed a custom inlay floor pattern and mirrored it on the foyer ceiling. With the added chandeliers we dropped in this space, it is a very warm and inviting entry.

What feature in this particular project would you want in your home?

When you enter the Belmont model, you cannot help but notice the dramatic, high ceiling and floating beams above the Dining Room table. We dropped a chandelier through the beams and incorporated lighting, which makes it a great space for a dinner party.  I would love to entertain here!

       

What was the biggest challenge for you during this particular project?

Communication is major when working with an out-of-state team. It is always somewhat of a challenge to design spaces that are not local.  However, The Ernst Group was an experienced team to work with and was timely in fulfilling all of our requests.

Backsplash- Dal Tile Artigiano AR97

About Colleen Roach

Colleen brings over 10 years of interior design experience to Arthur Rutenberg Homes. She has worked as an ARH Designer for 5 years. The first 2.5 years in the corporate Clearwater office and now calling the Charlotte office home base where she has been promoted to Senior Designer. She leans on the principles of design–scale, proportion, harmony and balance–to transform model homes into unexpected yet imaginative reflections of the future homeowner.

Colleen is NCIDQ certified by the American Society of Interior Designers, a distinction reserved for highly qualified and competent designers. Her work has been featured in numerous publications, including Charlotte magazine, Home + Design and Mount Pleasant Home. She has also accepted multiple ARH model of the year awards and continues to grow with the company.

 

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Featured Model: Brandywine 1583F at Hidden Lakes of Sharon

The Brandywine model brings the charm and beauty of the French countryside to life. Offering 5,812 square feet of living space, the floorplan is designed to provide privacy for family members, while allowing an abundance of space for entertaining.

For this home, ARH Model Designer, Kelley Vitorino, channeled the popular HGTV show “Fixer Upper”.  She decided to create a more modern and less rustic interpretation of the show’s design style.

We sat down with Kelley to discuss this “Fixer Upper” inspired home.

What is one of your design secrets/ tricks that you used in this project?

With every project, I develop a design concept statement that best describes the style of the home based on the location, market and Building Company requests. This allows me to make the best selections and appropriate decisions for the model. With the Brandywine, our builder indicated that the show “Fixer Upper” would appeal to their buyer. This was a unique request considering the interior design of a model home is typically ahead of the trend in order to remain timeless during the period it is open to the public. Consequently, my concept became a question followed by a statement: “WWJD?” as in “What would Joanna do? Now take it up a notch”.

What is your favorite element in the space from this project?

The Lower Level Basement is designed as a “Man Cave” with a pool table, Wet Bar and sitting area including a 75” LED TV and an over-sized sectional. The challenge was creating a fun and interesting space without making it too cliché.

It was exciting to find unique sports memorabilia, such as the vintage Cleveland Browns football helmet, the LeBron James rookie basketball card and a few 1960’s ticket stubs from a Cleveland Indians baseball game, to incorporate into the design. However, my favorite element is the feature wall of collectible jerseys. Each one is displayed in a modern, three sided acrylic box. The collection creates an amazing focal point that immediately adds excitement, personality and character to the space.

       

What feature in this particular project would you want in your home?

The top floor Bonus room in the Brandywine model is designed as a dedicated “Kids Zone”. The loft type space includes a large table for doing homework, large storage lockers for keeping art supplies, a comfy sectional and a 60” LED TV.  As a mom, I would absolutely love to have this kind of space in my home. It would be a great place for my son and his friends to hang out.

What did you enjoy most about this particular project?

Working with a new franchisee on their first Arthur Rutenberg model is always exciting. This was certainly the case with Zollinger Homes, LLC. Everyone was extremely accommodating and enthusiastic about their new model. I had not worked outside of Florida for the last couple of years, so I really enjoyed researching the area, the competition and the regional design style.

About Kelley Vitorino

Kelley Vitorino is a licensed interior designer in Clearwater, Florida. Her background includes construction drawing production, interior/architectural detailing and model home design/merchandising. She has written for Progress Lighting, the Arthur Rutenberg Homes website and Florida Home Builder Magazine.  Kelley has enjoyed almost 18 years with Arthur Rutenberg Homes, Inc. and looks forward to many more.

 

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Arthur Rutenberg Homes Designer Discusses the Sierra Model

ARH Model Home Designer, Sharon Freeman, is always looking to set trends within the interior design industry. When designing a model home, she focuses on creating new and interesting spaces that draw the customer in and create memory moments for the buyers.

With the new Sierra Model, Sharon worked to combine an earthy color palette with natural materials and textures that create a familiar and modern transitional space.  This “Refined Mountain Home” is designed with extraordinary detail and finishes. This includes the soaring stone faced fireplaces, the wide planked wire brushed oak wood flooring and the elegant painted scissor truss beams. The design creates a unique space to relax and escape.

We sat down with Sharon to discuss this model home, her design inspiration and the challenges that go into designing a model home.

What did you enjoy most about this particular project?

The Building Company was a pleasure to work with!  Bruce really knows his market and exactly what he wanted and needed, making it easier to develop a design specifically for their market and for the needs of their customers. Being a Florida native, I also enjoyed the challenge of designing a “Mountain” type home. It allowed me to be creative in a different way than what I’m usually tasked to do. It was a great project to work on!

What is your favorite element in the space from this project?

My favorite element from this project was the vaulted ceilings with the painted scissor beam trusses. They fill the volume in that space and bring an element of sophistication to balance the rustic, mountain flavor of the home.  They are by far my favorite element among many great elements in this fantastic home.

What is one of your design secrets/ tricks that you used in this project?

I wanted the home to compliment and be rooted in the beauty of the area’s natural surroundings. To do that, I used a color palette of warm earthy gray and browns and filled the home with naturally balanced materials and textures.

What feature in this particular project would you want in your home?

I would love to have the Rec Room in my own home. It is a fun multi-functional space with a chic vibe.  The space includes a multi-level ceiling detail, a Whiskey/Wine Wet bar, ample game table space and a cozy movie watching area.  Overlooking the 18th hole, it is the perfect space for hanging out with family and friends.

About Sharon Freeman

Sharon is a Model Home Designer with nearly 15 years of design experience. She has been with Arthur Rutenberg Homes since May of 2015. Since then, she has won ARH Model Home of the Year Signature Series 2017, Aurora Silver Award 2017, Bala Award 2017 for the Novara at Oakmont, ARH Model Home of the Year 2018, Aurora Silver Award 2018 for the Bermuda at Legacy Estates and the Aurora Silver Award 2018 for the Shearwater at Brady Point.

 

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New Arthur Rutenberg Homes Model Opens in Plain City, OH

The Hyde Park model is designed with the intent of providing a balanced mix of traditional farmhouse and modern architecture. The interior of this home provides homeowners with a retreat lifestyle, which centers on luxurious living spaces. The home incorporates extraordinary design features, including dramatic floating trusses, which create interest and comfort for a modern lifestyle. Throughout the secondary spaces in the home, there is a contrast of transitional architectural detail with contemporary pieces. On the lower level, brick faced walls create a fun family space including billiards and shuffle board.

Colleen Roach, Senior Designer at Arthur Rutenberg Homes, designs homes with modern clean lines and expressive custom artwork. We talked with Colleen to learn more about this model home, her design inspiration and the challenges that go into designing a model of this magnitude.

What did you enjoy most about this particular project?

Working with a new Building Company. It is always nice to establish new relationships within the industry. AJ and Ankur were great to work with and easily adapted to our standards which can at times be difficult for new franchises. I am always excited when we enter a new territory. It is interesting to learn about the buyer profile and research local design trends.

What is your favorite element in the space from this project?

I love the Master bedroom ceiling detail and over scaled light fixture. We typically follow the trend of encompassing ceiling details within a recess. This particular ceiling detail spans the entire ceiling which makes the space feel larger. The dramatic light fixture tops off the room!

What feature in this particular project would you want in your home?

The Master bath tub. The modern Kohler freestanding tub and floor mount faucet are placed in front of 3 large windows. It has a spa like feel and would be a great place to end a long day.

What was the biggest challenge for you during this particular project?

It takes an overwhelming amount of coordination to complete a model home of this caliber. We had quite a few delays with outside vendors which really made us work down to the wire. At the end of the day, it all came together and our design team can be proud of all the challenges we overcame together.

About Colleen Roach

Colleen brings over 10 years of interior design experience to Arthur Rutenberg Homes. She has worked as an ARH Designer for 5 years. The first 2.5 years in the corporate Clearwater office and now calling the Charlotte office home base where she has been promoted to Senior Designer. She leans on the principles of design–scale, proportion, harmony and balance–to transform model homes into unexpected yet imaginative reflections of the future homeowner.

Colleen is NCIDQ certified by the American Society of Interior Designers, a distinction reserved for highly qualified and competent designers. Her work has been featured in numerous publications, including Charlotte magazine, Home + Design and Mount Pleasant Home. She has also accepted multiple ARH model of the year awards and continues to grow with the company.

 

Looking to learn more about our model homes? Click here for more information!

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