Arthur Rutenberg Homes has been in business for almost 70 years and is the nation’s first franchised system of custom built, luxury homes. Since January 1, 2016 through today, Beachland Homes Corp. has sold 20 custom Arthur Rutenberg Homes in River Club. With the acquirement of the 30 undeveloped lots on the south side of the lake, River Club will live up to its true glory. We have named this new section South Shore. The roads are in and River Club Drive has officially become “full circle.” These properties consist of 15 lakefront lots and 15 lots on a 100’ landscaped buffer. This buffer will help protect and beautify the area between these properties and Old Winter Beach Road. We project South Shore to be the home of our next model home and could not be more excited. We cannot thank our River Club neighbors for being so welcoming and supporting of our endeavor.