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Custom Craft Homes

Tampa Luxury Custom Home Builder

Builder of the Year – 2016

Custom Craft Homes, a subsidiary of Sierra Building Corporation a national real estate development corporation, which has been, and is currently building some of Tampa Bay’s finest homes since September 12, 1989.  This powerful combination has afforded Custom Craft Homes stability in the market place.  Both companies are committed to long-term results to yield the best possible value for our clients. 

Our founders, Stuart Sierra, Franchisee, and Ernie Lashlee, President, have built a solid reputation as one of Tampa Bay’s premier custom luxury home builders and developed Custom Craft Homes as an award-winning independent franchise of Arthur Rutenberg Homes.  Stuart grew up in the development and building industry, both residential and commercial business, and carries on his family tradition of providing the finest luxury living in the Tampa Bay area.  Ernie, is our in-house licensed architect and contractor who has been with Arthur Rutenberg for over 35 years.  Together they have been presented awards for their commitment to quality and customer satisfaction.

Contact Custom Craft Homes today to start planning your dream home in the Tampa Bay area including Hillsborough and Pasco Counties.

About Us


Your new home is based on the foundation of our experience building in your community.  Learn about who we are.

About Us

Open Models


Visit us and see the quality of an Arthur Rutenberg Home for yourself and what makes us stand out from the crowd.

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Our Communities


We build in some of the areas’ most desirable communities and can build a custom home on your lot as well.


Featured Plans


Your new luxury custom home will be built to your exact specification and design.  These plans can help you start the custom process.

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Homes For Sale


For the lucky few, we have a limited number of homes we build from our most popular plans that are available immediately.

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Videos & Walk-Throughs


See our homes virtually before you visit in person and experience the quality we offer.

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