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On the Subject of Custom Homes

At Arthur Rutenberg Homes we've repeatedly proven that a better process gets better results.
While many builders claim that designing a "one-of-a-kind" or "true" custom home is best, what they
don't want you to know is everything we bring to the table to provide you with a better experience.
So let's take a look at some of the features that show why more discriminating custom home buyers
choose to build with Arthur Rutenberg Homes, your custom home builder.


Unique Floor Plan Design

At Arthur Rutenberg Homes we constantly introduce new home concepts to the market, and our designs are unique to the industry because they are continuously refined to be efficient and functional. Each of our plans can be personalized, resulting in a truly unique floor plan for each customer. This is just one of the many reasons our customers believe that we have the best custom homes in the industry.


Unique Elevation Designs

We offer multiple elevations for each of our many home designs, and our staff of in-house architectural designers can modify these to specific desired styles or even design new elevations from scratch.


Proven Functionality

Our team of interior designers work closely with the architectural design team to ensure each plan functions properly. This includes dynamic sight lines, carefully placing windows, and ensuring appropriately scaled furniture can be located in each room. The way our plans live and how they furnish has helped to secure our reputation in the industry.


Design Work Completed Quickly

When you customize your home, the same Design Team that designs our model homes will incorporate your changes to ensure they work properly and within just a few days provide a Personalized Floor Plan. The speed and quality of the Personalized Floor Plan process is unmatched in the industry, saving you time.


Initial Price Is the Guaranteed Final Price

We can guarantee that our initial price will be the final price. One of the best things about our company is that we’ll give you our best and final price right at the outset, without any negotiating effort on your part. We never add a negotiating factor, so there is nothing to negotiate out.


Detailed Plans

Our plans include a detailed set of drawings with interior elevations, including cabinet layouts, interior trim details, wall details, and flooring details.


Standard Features Completed and Itemized at Quote Stage

Your final quote will include a detailed itemization of the standard features and selections to be included in your home. Expediting this process allows for smoother construction of your home, fewer change orders, and peace of mind.


Allowances Represent Less Than 10% of the Total Price

Allowances typically lead to change orders and budget increases, something we work hard to avoid. With your features and selections finalized early in the process before the start of construction, there is minimal need for a multitude of allowances.


Change Orders Minimized

Our process minimizes the need for change orders during the construction process. The process includes Personalized Floor Plans, detailed plans, itemized selections, and color sessions completed in a professional Design Studio.


Finish Selections Made in Our Design Studio

Our Design Studios showcase products today’s custom home buyers want in their homes, that fit their budgets and are backed by brands they can trust. And our professional interior designers guide you through the process, making it both easy and fun.


Model Homes Available for Easy Reference

Our plan collection is alive and can be experienced by touring our model home network. Model homes allow you to experience firsthand how dramatic yet functional our plans are and how beautifully they live.


Guaranteed Model Home Quality Finish Level

The craftsmanship in your home will be equal to or better than the model home you visited. These are words we live by, and this is quality you can see, touch and understand.